Gain credibility & visibility with my unique SEO Health Blog Writing Services

health blog writing

Are you struggling with creating content for your health blog? You're not alone.

Many face challenges like ensuring scientific accuracy, finding time to write, and making their blog visible on Google.

It's tough to find a writer or agency that not only understands SEO techniques to boost your blog's visibility but also has a deep knowledge of healthcare and wellness. They should be able to do thorough research and create unique, engaging content, not just rely on generic AI-generated material.

This is where my SEO blog writing services come into play, offering a solution tailored to the specific needs of the health and wellness industry. With most adults searching for health information online [2,3], it's crucial for health businesses to provide relevant and accurate content.

SEO is key to making your blog visible to potential clients or patients. Without the right content, your business might remain unseen by those who need it most. Consistent, high-quality content is essential, and while AI can help with ranking, it often lacks the personal touch needed to truly engage and convert readers.

That's where I come in. I offer dedicated health writing expertise, delivering SEO-friendly blog articles every month without the need for long-term contracts. Plus, you'll get advice on how to continually improve your website.

Challenges in health blog writing

❌ You need scientifically accurate and compliant content in a highly regulated environment

❌ You cannot find time to produce content, without relying on AI and generic content no one wants to read

❌ Your blog does not rank on Google, your previous efforts do not convert into leads

❌ You cannot find a writer or agency who:

  • understands Search Engine Optimization (SEO) techniques to make your blog visible by clients or patients on Google

  • possesses a deep affinity for the healthcare, health and wellness sectors

  • conducts in-depth research to produce accurate and trustworthy content

  • crafts unique, engaging, empathetic content, rather than fully relying on generic AI-generated material.

Understanding these problems in health blog writing shows us how important it is to have a strategic approach.

What is the role of a health blog in Search Engine Optimization (SEO)?

SEO blog writing services

Most health businesses do not realize what they are missing by ignoring their blog or leaving it dormant.

A blog is an effective tool for SEO, essential for attracting potential customers.

A well managed blog offers several benefits:

  • It allows the use of diverse keywords that aren't suitable for your service pages.

  • It keeps your website dynamic, which is something Google appreciates.

  • It showcases your knowledge and authority in your industry.

  • It helps create a buzz about your brand by encouraging social media sharing.

  • Equipped with well-written articles that address real questions, it turns into a powerful draw for those interested in your services or products.

Health or medical blogs, in particular, play not only a pivotal role in SEO by driving traffic, but they also have a significant impact on readers' health behaviors, as evidenced by the study "Impact of Medical Blog Reading and Information Presentation on Readers’ Preventative Health Intentions" by Kimberly A Taylor and William F Humphrey Jr [1].

53% of medical blog readers reported taking preventative health actions, such as self-checks or consulting doctors, influenced by the content they read [1].

This shows that health blogs are not just health information sources; they actively influence readers' health decisions [1].

How I can help

✅ You get both a dedicated health writer, expert in your niche, to write your blog content for you, as well as an experienced SEO editor with more than 10 years of experience in healthcare marketing.

✅ You receive SEO-friendly blog articles every month, without retainers. You are free to decide based on the results you get from our work together.

✅ You receive free advice on how to keep improving your website.

✅ You get free content updates based on your website’s results.

My 4-step process

I surround myself with carefully pre-selected health writers matching your specific area of expertise.

I provide SEO expertise while health writers can focus on their passion: writing.

This unique combo ensures premium, SEO-friendly blogs to support your business.

We work together following an efficient 4-step process:

The Bioty Crew

Guillaume Serre

SEO Specialist

“ I am passionate about SEO, strategy and people. I am highly committed to service quality and relationships”

Camille Prairie

Healthcare Copywriter & SEO Specialist

" I'm a copywriter and SEO specialist who loves making complicated healthcare concepts accessible and easy to understand for everybody. I love helping my clients achieve their business goals!" 

the Bioty team- picture of Rebecca Huxley

Rebecca Huxley

Health writer & Physiotherapist

" I’m an experienced freelance health writer and physiotherapist (BSc) with six years’ clinical experience. I help health, fitness and wellness brands connect with their audience through insightful, science-backed content." 

Results

Let’s take an example of a health blog I have been working on.

This client is selling a Health Tech device online that helps children learn and improve their motor and cognitive skills at home.

The company’s blog articles were outdated and not successful at attracting visitors through search engines. They also didn't have enough useful information or scientific facts, and they lacked the know-how to improve this.

Their goals were to get more people to visit their website organically, build trust in their brand, educate people about their different therapy options, and eventually increase their conversion rates.

I wrote new, improved blog articles that were easy to find on search engines, more informative, and included scientific facts and interviews with therapists.

The results were great: twice as many people visited their website, they stayed longer and read more articles.

The General Manager of the company said that after making these changes, they saw more visitors and longer visits to their website, showing that their efforts were successful.

What sets me apart

✅ You do not need to select the best writer, I do it for you.

✅ As opposed to large SEO or digital marketing agencies, I truly care about results and content quality.

✅ You get both my SEO and the writer’s expertise combined.

✅ You are free to stop working with me anytime, as I do not do retainers. Instead, I trust long-term relationships based on results.

SEO health blog services comparison

Client Testimonials

"Valerie's punctuality and meticulous writing have revamped our content strategy, resulting in increased traffic and longer page visits."

Gregoire T.

My blog now ranks #1 for my main keyword in Singapore, thanks to Valerie's expertise

Mark C.

They trust me

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FAQs

  • The price per blog is estimated per project and depends on the level of research needed.

    Prices typically start from US $350 per health blog, including the SEO research, to US $1,200 for medical educational blogs requiring a high level of therapeutical expertise, healthcare professionals interviews and SEO.

  • I recommend my writers to only do 1-2 articles per week maximum, so as to not compromise quality. This allows sufficient time for researching, writing and editing content over a couple of days.

    If the requested content production volume is higher, I will seek another health writer based on your niche.

    I will adapt the content delivery schedule based on your needs and SEO recommendations. SEO requires to publish content consistently so it’s best to post 2 articles per month than 10 blogs this month, then nothing the following month.

  • To make your health blog popular in Google results:

    • Find out the words people use when they search for health information online and use these words in your articles.

    • write high-quality, clear, and accurate articles about health topics relevant for your business.

    • Make sure your blog works well on mobile phones and is easy to use and read.

    • It's helpful if trusted health websites link to your blog, as it shows your blog is reliable.

    • Make your blog simple to navigate and follow privacy laws.

    • Share your blog posts on social media like Facebook and talk to your readers.

    • Keep checking how your blog is doing and make changes to improve it.

    SEO is a long-term commitment and requires consistent effort, but will bring you constant traffic if it’s done well!

  • Healthcare SEO is about making a healthcare website easy to find and use for everyone. Imagine someone is searching online for treatment nearby. Healthcare SEO helps your website show up in the search results.

    It's about writing helpful articles that answer health questions, concerns and needs from patients and making sure the website works well on phones, since a lot of people use their phones to look up health information.

    This content must be medically accurate and align with the latest healthcare guidelines and research, to establish the doctor’s or clinic's credibility and expertise.

    Healthcare SEO includes:

    1. Identifying and using the terms and phrases that potential patients use when searching for healthcare services. The focus is on long-tail keywords that reflect the specific services offered, as well as the intent behind the search queries.

    2. Building trust through backlinks : This can be achieved through collaborations, publishing research, and being cited as a credible source in health-related articles.

    3. Compliance with privacy regulations: Healthcare websites must adhere to privacy laws and regulations like HIPAA in the U.S., ensuring that patient information is securely handled and privacy is maintained.

      Getting help from specialized healthcare SEO blog writing services ensures the above conditions are met without having to spend time on writing content.

  • Data shows that most adults search for health information online [2,3]. It is therefore important for health businesses more than others to provide relevant and accurate health information.

    In the US, 72% of consumers turn to the internet to find healthcare information, with seeking a new doctor being one of the top 5 motives for their online search [2].

    Search Engine Optimization (SEO) techniques are crucial for gaining visibility on Google and attracting new clients or patients. SEO is especially important within the healthcare sector, as it enables both patients and providers to access essential information easily.

    In short:

    ☑ Without the right content, your business might be invisible to the very people who need it most.

    ☑ Gaining online visibility requires producing consistent, high-quality content that resonates with your audience.

    ☑ While content generated by AI tools may help in ranking higher, it often fails to engage and convert readers.

  • Blogs are essential to drive traffic and bring potential leads, as well as an added opportunity to raise awareness about health topics and your expertise.

    In the health space, they significantly influence readers' intentions towards preventative health actions [1]. The format of the blog (statistical vs. personal narrative) plays a crucial role in this influence [1].

  • It is very tempting to consider AI to generate large volumes of content in a short time.

    Even though Google does not penalize AI-generated content, you would have to consider the impact on your readers.

    When AI is combined to the right use of SEO tools and SEO knowledge, you might be able to generate higher traffic with AI-generated content.

    But… more and more readers can recognize AI-generated content.. As a result, your audience will feel cheated on and disengaged. This is very detrimental to your brand and your SEO in the long term, and this damage will take a lot of efforts (beyond editing) to fix.

    My advice is: you better post less, but more unique and empathetic content, if you want your health blogs to be read. It will be even more appreciated now than ever!

References

  1. Taylor, K. A., & Humphrey, W. F., Jr (2021). Impact of Medical Blog Reading and Information Presentation on Readers' Preventative Health Intentions: Mixed Methods, Multistudy Investigation. Journal of medical Internet research, 23(12), e23210. https://doi.org/10.2196/23210

  2. Forbes Agency Council website (2023). Last consulted November 7, 2023.

  3. Bach, R. L., & Wenz, A. (2020). Studying health-related internet and mobile device use using web logs and smartphone records. PloS one, 15(6), e0234663. https://doi.org/10.1371/journal.pone.0234663

Get your SEO health blog content every month.

Gain credibility. Save time. Without retainers.