THE BIOTY-FUL BLOG
Learn best practices in SEO health blogging directly from a writer and mentor: I’m sharing my most valuable tips to help you write credible online content and build authority.
Whether you’re a health business willing to upgrade your SEO game, or a health and medical writer who wants to learn the ropes of health writing, this is for you!
How to Start a Health Blog for Your Brand (Step-by-Step Guide for Marketers)
Learn how to start a health blog for your brand with a clear SEO strategy. A step-by-step guide for healthcare marketers, wellness brands, and clinics.
Can Endometriosis Affect Your Heart? What a New Study Found
In this article, I translate a new meta-analysis on endometriosis into clear language—an example of how to turn research into a patient-friendly blog post.
What to Post on LinkedIn as a Medical Writer If You Want to Be Taken Seriously
Not sure what to post on LinkedIn as a medical writer? Discover proven content ideas, what to avoid, and how to build credibility.
What is SEO and How to Do SEO as a Medical Writer (In a Nutshell)
Confused about SEO in medical writing? Learn what SEO really means with key concepts explained in a simple way.
Undiagnosed Asperger’s in women: How I lived 40 years under the radar (and why it’s time to get diagnosed)
My view of living with undiagnosed Asperger’s as a freelance writer: masking, deep focus, empathy, and why getting diagnosed matters.
SEO Case Study: How SEO Blog Writing Helped a Freelance Medical Writer Get Found and Recognized as a Trusted Voice
See how SEO-friendly content helped a fellow freelance medical writer turn her blog into a client magnet.
Personal Experience and Health Stories in SEO: A Practical Guide for Health Content Teams
Learn when personal health stories strengthen E-E-A-T in SEO health blogs (and when to avoid them). Practical guidance for clinics, brands, and health writers.
Best Medical Writing Courses in 2026: My Selection of Top Programs by Career Path
Compare the best medical writing courses for 2026 by career goal (freelancing, SEO, pharma, CME, or academia) with real-world guidance and honest insights.
What Do Clients Look for? Skills of a Good Freelance SEO Writer That Agencies and Editors Actually Value
Learn the skills of a good freelance SEO content writer through real insights from editors and SEO agencies.
How to Become an SEO Health Writer: A 3-Level Training Roadmap to Build Your Freelance Health Writing Skills
Discover my 3-level training roadmap to build strong SEO health writing skills, gain SEO confidence, and become a client-ready freelance SEO health writer.
How to Show Empathy in Health Writing: 8 SEO Copywriting Tips (with Examples)
You’ll learn 8 practical ways to write with empathy, from choosing inclusive language to leading with lived experience. Includes real-life examples, mini-practices, and insights into how empathy boosts both EEAT and SEO.
What Is AEO (Answer Engine Optimization) for Health and Medical Brands?
Not sure what AEO means? This blog explains Answer Engine Optimization in simple terms, and why it matters if you work in health or wellness.
How to Survive as a Struggling Freelance Writer (Without Shame)
This honest guide shares my personal story, my tips and survival strategies to help you build stability (without shame).
Free 5-Day Writing Challenge for Health Writers: How to Be More Credible and Visible on LinkedIn (Your 10 Questions Answered)
Discover answers to the top 10 questions about my free 5-day writing challenge for health writers. Learn how to boost your SEO skills, publish on LinkedIn, and attract clients — all in under an hour a day.
How to Get Featured in AI Overviews: What I Learned from Real Health Brands
Explore how I’ve seen health brands get featured in Google’s AI Overviews using EEAT, search intent & structure (with real examples you can learn from).
How I Started Over (and Got my First Clients) as a Bilingual Freelance Health Writer at 35+
Discover how I became a bilingual freelance health writer after leaving corporate life for a solo world trip. This is the story of how I started from scratch, and landed my first client, to show you that you can do it too!
What Your Reader Really Wants: Understanding Human Search Intent in Health Content
I help you understand what your reader actually wants and feels in the moment they hit 'search,' so that your SEO health content resonates and truly connects. Includes tips for GEO/ AEO optimization.