Attract more of the right clients from your health and wellness website
I help health and wellness professionals as well as freelance medical writers work out what’s stopping the right people from finding or choosing them, and which actions are actually worth their time.
I help you turn your website into a more reliable way to attract the right people (without relying entirely on referrals, social media, or constant outreach).
Know what to prioritize instead of drowning in SEO advice
Make it easier for the right people to find you through Google and AI search
Build trust in your expertise before someone ever books a call
Create a website that gradually does more of the heavy lifting for you
Learn enough SEO to make confident decisions without turning it into another full-time job
Trusted by health & wellness brands, writers and organizations
My Latest Feedback ✨
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![Black and white portrait of a smiling young man with short dark hair, framed by a green circular border.]()
“I had the pleasure of working with Valérie, our Health SEO specialist, when we faced a lack of recurrent and consistent content creation on one of our websites. Valérie's expertise has been a game-changer for us. She has provided us with great articles and developed a comprehensive US SEO content strategy for the next 10 months. We now receive one meticulously crafted article per month, each aligned with our SEO strategy. I highly recommend Valérie's services to anyone looking to elevate their content strategy to the next level. Her exceptional writing skills, combined with her ability to leverage her health community for fact-checking and expert quotes, have truly set her apart. If you're in need of top-notch content and a solid SEO strategy, Valérie is the go-to expert.”
Diego Mechelynck, CIO at Bambaw & Oravix (Belgium)
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![Portrait of a woman with dark hair, wearing glasses, and a black sleeveless top with a laser cut design, against a light gray background.]()
“I recommend Valerie to anyone looking for help with their SEO strategy, particularly in the health + wellness space. She's a great collaborator and clear communicator, and produces high-quality, thoughtful work. I look forward to working with her again!”
Lola Feiger, Head of Marketing at Rise Science (US)
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“I recommend Valérie for improving SEO pages, especially for writing projects that require in-depth research and thoughtful content to achieve quality work. Our challenge was to find an experienced person with multiple skills: a sharp expertise in SEO and a strong affinity with the therapeutic field, which requires a particular sensitivity. We were also looking for someone who could conduct research and write both in French and English. As a result, we revamped the content of numerous pages and significantly improved their quality. After a few weeks, we can already see an increase in traffic on the targeted pages and longer visit durations, which suggests promising prospects in the medium term. Valérie is punctual, reliable, and very efficient in her writing. The work is meticulous.”
Gregoire Tomatis, General Manager at Tomatis & Sound For Life LTD (Luxembourg)
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![A close-up portrait of a man with dark hair pulled back, light skin, and a slight smile, against a plain white background.]()
“I would recommend her service to companies looking for writers who write well, especially in the domain of health where some level of research is necessary. The best thing about Valerie is that she is not just a writer. She is SMART so she gets what you may need, and may even think ahead for things to write about that may be pertinent to what I need as the person publishing the post.”
Dr. Marc Chen, Traditional Medicine Practitioner (Singapore)
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![A smiling woman with long brown hair sitting at a white table, holding a pen and a notebook, with a pair of glasses beside her.]()
" Many thanks for your short and long write-ups as well as your recommendations on how to better increase our SEO content score 🙂 Love the flow, the choice of words, the clarity as well as the coverage on the emotional aspects of it and the inclusion of existing research that is relevant to the topic."
Tanja Faessler-Moro, Founder, Coach & psychological counsellor, Counsellingconnectz (Singapore)
I am here to help
Here’s what I bring to the table:
Healthcare has been my world for more than 10 years
I worked in healthcare marketing across medical devices and pharmaceuticals before specializing in health SEO in 2022.
I use SEO to grow real health businesses
I help the right people find your website, understand how you can help, and feel confident taking the next step with you.
I’m a mentor as well as a strategist
I’ve trained and mentored health and medical writers on how to create content that gets found, builds trust, and helps readers. I also regularly speak about these topics at industry events.
I understand the DIY reality
I built my own business and website too. I’m a huge fan of figuring things out myself (sometimes too much of a fan 😅). My job is to help you skip some of the trial and error and focus your precious time where it can have the highest impact.
After more than 10 years in healthcare marketing, I founded Bioty Healthcare in 2022 because I believe good health information deserves to be found.
Over the years, I noticed that the most knowledgeable experts are not always the most visible online. At the same time, patients and healthcare professionals often struggle to find trustworthy information among the noise.
My mission is to bridge that gap.
That idea grew into the BIOTY Method™: helping health and wellness professionals and freelance medical writers turn what they know into a clearer, more visible and more trusted online presence.
Today, I use that approach to help people stop guessing what they “should” be doing with SEO and focus instead on the simple actions that make sense for their business goals and their audience.
I help you build a system that attracts ideal clients, so you spend less time pitching, rely less on social media, and have more time to do the work you actually care about.
I have lived in the UK, Asia, and now Spain, bringing a diverse cultural perspective to my work. I work in both English and French, and I also speak Spanish.
When I am not working, I enjoy hiking, exploring nature, and practicing martial arts.
“ I go above and beyond for my clients because I take the time to understand their business goals and audience. I help them create strategic assets that support long-term growth. “
Valerie Leroux MSc. - Founder
My philosophy
I believe the best content acts like a conversation. It answers real questions. It shares value freely. It makes people feel seen and understood.
When content reflects your expertise, your values, and your unique perspective, it naturally attracts the people who are looking for exactly what you offer.
That is the foundation of the BIOTY Method™.
My Health SEO Services
Depending on how hands-on you want to be, I can help you learn SEO, work through it with you, or take the work off your plate.
If you want to improve your website yourself, with a health SEO strategist by your side:
1:1 SEO coaching for health & wellness professionals and freelance medical writers
You know your website could work harder for your business, but you’re not sure what to fix first, or how to fit SEO around everything else you already do.
This is for you if:
most of your clients still come through referrals, social media, or outreach, and you want your website to become a stable source of inquiries
you know SEO could help, but you’re not sure what deserves your time
you’ve built or managed your website yourself and want to understand what is helping, what is holding it back, and what to improve first
you want expert guidance, but you’re happy to implement the work yourself
you want a realistic SEO system that fits around your client work
you’re considering outsourcing SEO in the future, but you want enough knowledge to make a confident decision and choose the right support
How I can help:
we identify what may be stopping the right people from finding or choosing you
I help you decide which actions are actually worth prioritizing based on your goals
I show you exactly what to do, so you’re implementing as you learn
you leave with a clear action plan and enough knowledge to keep making good decisions without depending on me
If you’d rather have someone create your SEO health content for you:
SEO health blog writing & editing services
You want more clients, reach more patients or build your authority but you don’t have the skills or time for your blog?
This is for you if:
you want to become an authority in your niche but do not have time to write blog content
you want your website to become a reliable source of leads so you’re not relying entirely on ads, referrals or social media
you need an honest and reliable writer or editor who understands your business and audience like her own
you’d rather delegate the strategy and writing than learn how to do it all yourself
How I can help:
I provide honest and fully transparent advice, in line with your business objectives and resources. Maybe SEO is not for you, and that’s okay too.
If we are a good fit, you get an SEO content strategy that fits your goals around the people you want to reach
I research, write, and optimize trustworthy health content designed to be found through Google and AI search (based on SEO / GEO best practices).
If you want to become a stronger SEO health writer:
SEO mentoring and educational resources for health & medical writers
You already know how to write. You want to understand how to make your health content easier to find online and offer stronger SEO skills to your clients.
This is for you if:
you are a health or medical writer, journalist, editor or healthcare content professional
you want to understand how people search and what makes health content more visible
you want to become more confident applying SEO to the articles you write for clients
you find SEO too technical, confusing or full of jargon
you want practical training, feedback and real-life examples specifically related to health content
What they are saying (better than I do!)
More love ❤
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![Tanja testimonial]()
“I just started to go through your write-ups and absolutely LOVE them!! 🙌🏼 Love the drive in the write-ups, the choice of words and your suggestions. Will further continue to review tonight/tomorrow morning. But wanted to let you know how happy I am and thank you for your wonderful work🙏🏼 ”
Tanja F.M.
Founder - FertilityConnectZ
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“Excellent hire for our project. Uniquely skilled to provide article in both English and French. Met all deadlines with quality. Thanks Valerie."
David Pietrobon
President - VuePoint IDS INC.
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“Valerie completed the task perfectly. There is nothing else to say! It was a great pleasure to have her on the project!"
Arthur Lee
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![Gregoire testimonial]()
"I recommend Valérie for improving SEO pages, especially for writing projects that require in-depth research and thoughtful content to achieve quality work."
Gregoire T.
General Manager - Sound for Life
Discover my latest blog articles
You’ll learn how to make your health and wellness website easier to find on Google and AI, more useful for your readers, and more trusted by people looking for your services.
Learn how SEO for health coaches can improve visibility, build trust, and attract more qualified inquiries without relying on constant social media.