SEO Content Webinars, Workshops & Courses for health and medical writers, health businesses and organizations
Learn how to make your health content stand out online so the right people can find and trust it, whether they're searching on Google or AI.
These sessions draw on my insights from blogging every day and editing the work of 100+ health and medical writers.
Who are the SEO Webinars and Courses For ?
The sessions are designed for anyone writing content in the health, medical, or wellness space who wants to improve their SEO skills and get better results from their blog posts.
It’s perfect for:
- Freelance health and medical writers who want to deliver SEO-optimized content to their clients
- Beginner and intermediate in-house writers learning how to structure blog posts that rank on Google
- Bloggers in the health niche looking to grow their organic traffic
- SEO content writers, copywriters and marketers working in health businesses or medical communications agencies
What Attendees Learned (In Their Own Words)
“ Exactly What I Needed to Grow as a Health Writer”
“I really appreciated how you used visuals to explain and emphasize your points. The before-and-after case examples and compare-and-contrast slides made it easy to see, at a glance, what was working and what wasn’t.
The progression of ideas felt very natural and easy to follow. I liked that the tips weren’t vague, they were practical and immediately applicable.
One of my biggest takeaways was learning that good health and medical writing is people-first before science. Until now, I’ve been very focused on the science behind a topic. This webinar helped me see how crucial understanding search intent is to effective writing.
Please keep creating more webinars like this. There are people out there like me who truly appreciate them—people who want to deeply learn their craft and grow, rather than become generic writers.”
— Abigail
Medical/Healthcare Writer & Editor
Beginner-friendly SEO Webinar Series
These are for you if you’re just starting out or need to update your SEO health writing skills.
The live sessions also include a 15-min live Q&A.
SEO Best Practices in 2026 for Health and Medical Writers
Upcoming live sessions in 2026:
Saturday June 13, 2-3pm GMT (UK)
Saturday August 8, 2-3pm GMT (UK)
Thursday November 12, 2-3pm GMT (UK)
In this 45-minute session, I break SEO down from a writer’s perspective and deliver as many tips and golden nuggets as possible, such as:
How Google defines quality content (and why this matters more than ever with AI)
How to better serve readers by understanding the real intent behind a search
Building Trust & Authority with Health Blogs (E-E-A-T) :
A Hands-On SEO Workshop for Health & Medical Writers
Upcoming live sessions in 2026:
Tuesday July 28, 5-6.30pm GMT (UK)
Saturday Sept 19, 2-3.30pm GMT (UK)
In this 90-minute session, you’ll learn actionable techniques such as:
How to spot and apply trust signals (E-E-A-T) in health content so your writing stands out to readers, clients, Google, and AI systems
Practical strategies to boost your author credibility and online visibility (even if you don’t have medical credentials)
This session will include a series of practical exercises to complete within a week following the workshop (with my personal support via email).
Working for an SEO Agency vs. Direct Clients: What to Expect (Free)
Upcoming live sessions in 2026:
Thursday February 19, 2-2.30pm (UK)
Saturday June 13, 3.30-4pm GMT (UK)
Saturday August 8, 3.30-4pm GMT (UK)
Tuesday October 27, 3.30-4pm GMT (UK)
In this 20-minute session, I’ll share my experience as a freelance SEO health writer who has worked with four SEO agencies, as well as direct clients, since 2022.
We’ll explore the real pros and cons of working with SEO agencies versus direct clients, so you can better understand what to expect, how each model impacts your income, workload, and positioning, and which path may suit you best.
We’ll finish with a 10-minute live Q&A to answer your specific questions.
Using AI Ethically in SEO & CME Medical Writing: What to Embrace, What to Avoid, and How to Thrive
AI is changing how health and medical content is written, but it doesn’t replace good judgment, experience, or ethical thinking. In this 60-minute workshop, we’ll show you how to use AI in a responsible way that supports your SEO and CME writing, without risking accuracy or trust. We’ll talk openly about what AI is good at, where it falls short, and how to decide when to use it, and when not to. This session is practical, honest, and designed for writers who want to use AI with confidence and care.
This session will include a series of practical exercises to complete within a week following the workshop (with my personal support via email).
Frequently Asked Questions
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These sessions are designed for anyone creating health, medical, or wellness content who wants to improve their SEO skills and get better results from their blog posts.
They’re ideal for freelance health writers, in-house content teams, health bloggers, and SEO professionals working in healthcare or medical communications.
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Yes. A replay will be available for 7 days after the live session.
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How much does it cost and what’s included?
The price varies depending on the topic and length of the session, and whether personal support following the session is included or not. The cost for the live sessions includes the live webinar with a live Q&A, and 7 days of replay access. -
The use of AI is covered in a session titled “The Ethical Use of AI in Health and Medical Writing”, which goes beyond SEO and cover other types of medical writing such as CME as well.
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Most sessions are suitable for beginners and early-intermediate writers, in which case no prior SEO experience is required.
When SEO experience is required, it will clearly be indicated in the event description.