THE BIOTY-FUL BLOG

Whether you’re a health & wellness business willing to upgrade your SEO game to attract more of the right clients or patients, or a health and medical writer who wants to learn the ropes of SEO health writing, this is for you!

Valerie Leroux MSc. 9/5/25 Valerie Leroux MSc. 9/5/25

How to Survive as a Struggling Freelance Writer (Without Shame)

This honest guide shares my personal story, my tips and survival strategies to help you build stability (without shame).

Valerie Leroux MSc. 8/15/25 Valerie Leroux MSc. 8/15/25

Free 5-Day Writing Challenge for Health Writers: How to Be More Credible and Visible on LinkedIn (Your 10 Questions Answered)

Discover answers to the top 10 questions about my free 5-day writing challenge for health writers. Learn how to boost your SEO skills, publish on LinkedIn, and attract clients — all in under an hour a day.

Valerie Leroux MSc. 8/15/25 Valerie Leroux MSc. 8/15/25

How to Get Featured in AI Overviews: What I Learned from Real Health Brands

Explore how I’ve seen health brands get featured in Google’s AI Overviews using EEAT, search intent & structure (with real examples you can learn from).

Valerie Leroux MSc. 7/21/25 Valerie Leroux MSc. 7/21/25

How I Started Over (and Got my First Clients) as a Bilingual Freelance Health Writer at 35+

Discover how I became a bilingual freelance health writer after leaving corporate life for a solo world trip. This is the story of how I started from scratch, and landed my first client, to show you that you can do it too!

Valerie Leroux MSc. 7/20/25 Valerie Leroux MSc. 7/20/25

What Your Reader Really Wants: Understanding Human Search Intent in Health Content

I help you understand what your reader actually wants and feels in the moment they hit 'search,' so that your SEO health content resonates and truly connects. Includes tips for GEO/ AEO optimization.